Vision Aid SuisseBranding

Vision Aid Suisse enables people to get involved in philanthropy. It offers opportunities to make a positive difference and help the poorest of the poor.
Too many people in developing countries still have a disability that could have been avoided. Vision Aid Suisse is working to improve this situation with medical aid, prevention and education.

insights

From the very beginning, Vision Aid Suisse has been fully committed to its own values of doing good for the world with strength. It is about implementing ambitious projects in a serious, reliable and targeted manner. Giving people and their lives in the southern hemisphere new opportunities. In its implementation, the foundation draws on the wealth of experience of Christoffel-Blindenmission, from which Vision Aid Suisse emerged.

idea

Vision Aid Suisse is a Swiss company. And it is from Switzerland that aid reaches people living in poverty. This dynamic is summarized in the initials ‘V’ and ‘A’, the outline of the Swiss cross characterizes the shape of the two elements and gives them stability. The corporate colors quote the color spectrum of the parent company Christoffel Blindenmission.

result

This project was implemented in a very short time frame. Strategy, branding, brand registration, digital and analog launch, brand styleguide. We only had a few months to bring this project to life. This speed is above all proof of the good and trusting collaboration.